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21/09/2017

Content Marketing at Brighton SEO 2017

Content Strategist and Marketeer, Fiona Bugler, reports on some of the takeaways on Content Marketing at the 2017 Brighton SEO conference 2017

26/05/2017

What’s Beyond the Blog?

Last month I looked at how influencer marketing can work for your brand. Now I’m asking what’s next for the blogger?

26/04/2017

Influencer Marketing

For anyone who works in the world of PR or Marketing, the term ‘influencer’ is an established part of their day-to-day lingo. How can you make influencer marketing work for your brand? 

21/11/2016

3 Tips For Great Video Online Content

Whatever your ad spend or marketing budget, it’s foolhardy to ignore the power of digital and in particular video. Your customer now not only buys your brand, but also actively helps you sell it. Andrew Weston from video production company, Fly Creative, explains: “We are at the very beginning of social amplification for businesses and […]

3d man climbs the ladder of next level

07/11/2016

Content Marketing – part one

Content Marketing is described by the Content Marketing Association (CMA) (www.the-cma.com/) as “the discipline of creating quality branded content across all media channels and platforms to deliver engaging relationships, consumer value and measurable success for brands.” And, by The Content Marketing Institute (contentmarketinginstitute.com), as “a marketing technique of creating and distributing valuable, relevant and consistent […]

20/10/2016

London Launch for IAMRUNBOX

The Running Ed helps to launch IAMRUNBOX – a specialist product for run commuters – at an event in London.

04/07/2016

The JLL Property Triathlon 2016

I’m proud (and quite fortunate) to be a communications consultant for the great team at Intrinsic Facilities Engineering and Intrinsic Facilities Management. Proud because once again the team led the way at the JLL Property Triathlon, with some stunning podium performances, and fortunate, because, as part of the team I get to take part in […]

Participants of breast cancer marathon running

13/03/2015

Social Media For Running Brands

    Here’s an excerpt from an article I wrote for Sports Insight Magazine in 2014 about social media and sport “It’s not what you know – it’s who you know,” is one of those phrases everyone understands: social networks often matter more than your skills and education. How you communicate with your customer/client will have […]